The Premium Wine Experience is the next level for serious wine lovers seeking a deeper, more immersive journey into the world of Central Otago wine. Designed for those who want to slow down, ask questions and truly engage, this award-winning experience goes well beyond a standard tasting.

Led by our internationally trained WSET Wine Advisors, this guided experience explores Central Otago’s hero varietals in depth, taking you through different subregions, producers and winemaking philosophies. You’ll gain a clearer understanding of how climate, soil, elevation and aspect shape the wines of this region, and how those elements are interpreted by the people behind each label.

This tasting delves into the full journey from vine to glass – from vineyard decisions and harvest timing through to fermentation, oak influence and bottle ageing. Along the way, you’ll hear the stories of the pioneers who laid the foundations of Central Otago wine, alongside the modern makers refining and elevating the region’s reputation on the global stage.

Expect a premium selection of wines from our trusted wine partners, alongside small-batch releases and Wine Club exclusive bottles rarely poured outside of Kinross. These are wines chosen not just for quality, but for their ability to illustrate style, site and intent – offering a thoughtful and layered tasting progression.

Kinross has been named the winner of the Qualmark New Zealand Wine Tourism Award, recognising our wine experiences as the best in the country. With time, space and expert guidance, this is a tasting designed to reward curiosity and deepen appreciation.

A considered, in-depth experience for those who want to go further into Central Otago wine and come away with a richer understanding of what makes this region truly exceptional.